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 1890 - 2011 Special Operations Forces Industry Conference 

1890 - 2011 Special Operations Forces Industry Conference 


“Special Operations Forces: Setting The Course”

Event Number

Event Date

 to 5/19/2011

Event Location
Tampa Convention Center

Event Contact
Refer to Contact Info /Inquiries/Questions tab


"Special Operations Forces: Setting The Course"

The increasing complexity of today’s global environment demands that Special Operations Forces, now more than ever, obtain the necessary skills and are equipped with the right capabilities to respond wherever and whenever needed. 

2011 SOFIC promises to provide a forum for collaboration and positive, proactive networking between all key stakeholders from industry, academia, professional organizations, and government agencies who support the special operations enterprise as we continue to adapt to unpredictable threats around the globe.  The technology exhibition will showcase new and emerging technologies and products developed by industry’s innovators. 

The event will provide a truly ground-breaking and insightful forum committed to directly supporting our nation's premier specialized forces and set the course for SOF moving forward.

Agenda at a Glance

Download/Print/View the current agenda.
-as of 5/5/11

Please select the "description" links below to learn more about each event.

Tuesday Morning - Business Opportunities Session (description)
Tuesday Afternoon - General Session (description)
Tuesday Evening - "Star Spangled Salute" Networking Reception
Wednesday - General Sessions and Track Sessions (description)
Wednesday Afternoon - Senior Industry Executive Forum (description below)
Wednesday Evening - Gala Reception & Dinner
Thursday - General Sessions and Track Sessions (continued)

Senior Industry Executive Forum
Registration Closed!

CEOs, COOs, and Presidents are invited to participate in a Senior Industry Executive Forum during SOFIC, to occur on Wednesday, May 18, 2011, 2:00 PM - 3:30 PM at the Tampa Convention Center, Rooms 15-16.  Advanced registration is required.  Neither onsite registrations nor substitutions will be accepted.

The Forum will be hosted by ADM Eric T. Olson, Commander, USSOCOM, and Mr. James W. Cluck, Acquisition Executive and Director, Special Operations Research, Development, and Acquisition Center (SORDAC), to provide an opportunity for industry and USSOCOM to share their insights, perspectives, and priorities relating to USSOCOM acquisition objectives and challenges.  The Forum is designed to be an informative discussion, with audience participation, between industry and government leaders and experts.  Component Commanders in attendance include:
- Lt Gen Donald Wuster, USAF, Commander, AFSOC
- LTG John Mulholland, USA, Commander, USASOC
- MajGen Paul Lefebvre, USMC, Commander, MARSOC
- RADM Edward Winters, USN, Commander, NAVSPECWARCOM
- VADM William H. McRaven, USN, Commander, JSOC
Space is limited.  Advanced registration is required.  Neither onsite registrations nor substitutions will be accepted.  Participation is limited to two Executive members from each company who carry the title of Chief Executive Officer (CEO), Chief Operating Officer (COO), or President.  Substitutions will not be accepted.

All registrations will be approved for inclusion on the final attendee list.  You will receive an e-mail to confirm your participation in the Forum.

Please direct all Forum registration inquiries to Mrs. Christy J. Mason, CMP, Director, Operations at or (703) 247-2586.

Golf Tournament

A golf tournament will be held on Monday, May 16, 2011.  For information, please visit the golf tournament website.


Conference Sessions & Exhibition; "Star Spangled Salute" Networking Reception:
Tampa Convention Center
333 S. Franklin Street
Tampa, FL 33602
(813) 274-8511

Gala Reception & Dinner:
Marriott Waterside Hotel
700 South Florida Avenue
Tampa, FL 33602
(813) 221-4900


The below overflow hotels are currently open!  Please directly contact your hotel of choice to make your reservation.

Embassy Suites Hotel – Tampa Airport Westshore
555 N Westshore Blvd.
Tampa, FL 33609
(813) 875-1555
Rate: $169

Hampton Inn in Ybor City
1301 E 7th Ave.
Tampa, FL 33605
(813) 247-6700
Rate: $129

Doubltree Hotel Westshore
4500 W Cypress St.
Tampa, FL 33607
(813) 879-4800
Rate: Government Per Diem

Embassy Suites USF
3705 Spectrum Blvd.
Tampa, FL 33612
(813) 977-7066
Rate: $139

Springhill Suites by Marriott – Tampa Airport Westshore
4835 W Cypress St.
Tampa, FL 33607
(813) 639-9600
Rate: $169 5/16-5/18; $99 any other nights

Please note: The government per diem rate is available only to active duty or civilian government employees.  ID will be required upon check-in.  Retired military ID's do not qualify.

Please note: Third party companies have not been contracted by NDIA to assist you in booking your reservation.  If you are contacted by a third party, note that the company does not represent NDIA.  Please make your reservation by directly phoning your hotel of choice.  Please contact Pat Sutherland at or (386) 626-5061 with any lodging issues.


Online registration is now CLOSED.  Please visit the Registration Desk onsite at the Tampa Convention Center - Mezzanine Level to register.

Please direct all registration inquiries to Showcare Event Solutions:
PHONE: (514) 380-9375 or (866) 654-0917
Call center hours are Monday through Friday, 8:30 AM - 6:00 PM, EST.

A complimentary VISITOR badge for access to the EXHIBIT HALL ONLY will be available onsite at the VISITOR registration booth, just outside of the main Exhibit Hall entrance.  VISITOR badges are limited to Active Duty, Law Enforcement, First Responder, and Government Agency employees.  Valid picture ID must be presented onsite in order to obtain the VISITOR badge.  Please note: This badge does not allow conference access.  Please register for the full conference category (Government) should you wish to attend any portion of the conference.

Members of the Press may register by submitting the Press registration form to Showcare Event Solutions.  Please review the notes on the registration form for additional details.  Please direct all Press inquiries to Mr. Dino Pignotti, NDIA at or (703) 247-2541.
Download/Print/View the Press registration form.

Registration Categories & Fees (Select One):






(Until 4/8/11)

(4/9/11- 5/6/11) 

(5/7/11 On)

(Includes Conference, Business Opps., Exhibit Hall, Breakfasts, Tues. Reception)




Industry NDIA Member and
Affiliates (AFEI, NTSA, PSA, WID)
(Includes Conference, Business Opps., Exhibit Hall, Breakfasts, Tues. Reception)




Industry Non-NDIA Member (Includes Conference, Business Opps., Exhibit Hall, Breakfasts, Tues. Reception)




Tuesday Business Opportunities ONLY
(Includes Business Opps., Exhibit Hall, Tues. Reception)




Exhibit Hall ONLY
(Includes Exhibit Hall, Tues. Reception)




Additional Fee

**SOLD OUT** Gala Reception & Dinner (Wednesday)




Payment must be made at the time of registration, and registrations will not be taken over the phone.  Please be sure to register with the correct form of payment. A $25 fee will be applied to those wishing to switch forms of payment.

Cancellations and substitution requests must be made in writing, via email to: SOFIC@SHOWCARE.COM.  Cancellations for full conference registration categories received by May 6, 2011 will receive a refund minus a $75 cancellation fee.  No refunds will be given for cancellations received after May 6, 2011.  Substitutions for this event are welcome in lieu of cancellations.  Please note: This policy does not apply to exhibit booth cancellations.

Exhibits Sold Out!

Please note that exhibit space has sold out, and we are no longer accepting names on the waiting list.  Please visit the exhibits webpage for information.  Please direct inquiries to Ms. Tinia Allen, Exhibits Manager, at or (229) 269-9902.

For each 10’x10’ exhibit space that your organization occupies at SOFIC, your organization will be entitled to 2 complimentary full conference registrations (booth personnel).  Any additional personnel must register and pay as full attendees, at attendee rates.  All confirmed exhibiting organizations will be sent an email from Showcare Event Solutions with instructions to register booth personnel online.  This email will contain a personalized link directing you to the Exhibitor Online Form.  In order to receive the registration link, your organization must have its booth space confirmed with NDIA.  For information regarding exhibitor registration, please contact Ms. Tinia Allen, Exhibits Manager, at or (229) 269-9902.

Attendee Information

Appropriate dress for this conference is business casual for civilians and uniform of the day for military personnel.

Gala Dinner Attire
Civilian: Black Tie/Formal
Army: Mess Dress or Dress Blues
Marine Corps: Mess Dress
Navy: Dinner Dress White Jacket
Air Force: Mess Dress

ID Badge
During onsite registration check-in, each Attendee will be issued a conference identification name badge.  Please be prepared to present a valid picture ID.  Badges must be worn at all conference functions.  Badges will be available for pick up onsite at the event, beginning at 10:00 AM on Saturday, May 14, 2011 through the end of the conference on Thursday, May 19, 2011.

Special Needs
NDIA supports the Americans with Disabilities Act of 1990.  For more information, please contact Ms. Meredith Geary, CMP, Associate Director, Operations at or (703) 247-9476 and reference Event #1890. 

National Defense
Advertise in National Defense and increase your organization’s exposure at this event.  National Defense will be distributed to attendees of this symposium, as well as other NDIA events.  For more information, please contact Dino Pignotti, NDIA, at (703) 247-2541 or

Sponsorship Information


Booz Allen Hamilton  CACI
Lockheed Martin  

Northrop Grumman

Many of the NDIA events offer category exclusive partnerships to fit your budget.  By enhancing your brand with a partnership at our events, you'll build a stronger perception from the audience and stand out from the crowd. 

Download/Print/View the sponsorship menu.  For more information, please contact Mrs. Alden Davidson, CEM, Associate Director of Exhibits, at (703) 247-2582 or

Contact Info/Inquiries/Question

Registration: Showcare Event Solutions, SOFIC@SHOWCARE.COM or (514) 380-9375 or (866) 654-0917

Conference: Ms. Meredith Geary, CMP, Associate Director, or (703) 247-9476

Senior Industry Executive Forum: Mrs. Christy J. Mason, CMP, Director, Operations, or (703) 247-2586

Exhibits: Ms. Tinia Allen, Exhibits Manager, or (229) 269-9902

Lodging & Gala: Ms. Pat Sutherland, Manager, or (386) 626-5061

Sponsorships: Mrs. Alden Davidson, CEM, Associate Director of Exhibits, or (703) 247-2582

Press: Mr. Dino Pignotti, NDIA, or (703) 247-2541


Affiliate Associations

The Association for Enterprise Information    National Training and Simulation Association    Precision Strike Association    Women in Defense